How to Combat 8 Myths About Student Affairs
In many ways, Student Affairs within higher education is only as valuable as its reputation.
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How Can Small Colleges Survive by Serving Lifelong Learners?
How Can Small Colleges Survive and Thrive by Serving the Lifelong Learner? As the non-traditional population continues to grow, it’s critical for institutions to be there for learners across all stages of…
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College and University Website Redesign: The Ultimate Guide
Get your college or university noticed with a website redesign. Putting off a college or university website redesign is putting your institution’s future on hold. A college or university website redesign is…
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Three Steps to Personalizing Your Higher Education Website
“When somebody comes to our website and fills out an RFI form, they’re expecting the Amazon experience, not the higher ed experience,” says Eric Hazen, Director of Digital Marketing at Ferris State…
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3 Consumer Behaviors that Determine Your Enrollments
Whatever development your prospective learner looks for, there’s one area in which they need no education: Shopping.
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Who’s in Charge: Why Higher Ed Culture Demands a Certain Type of Leader
Higher education is built on collaboration. Although it needs someone — or a group of people — at the helm, institutions work best when faculty can learn from one another without interference…
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Texting Students: How to Win Them in 7 Messages
How to Win a Student in 7 Texts: Quick Ways to Engage Learners Email has an average open rate of just 20 percent. Text messages clock an astounding 98 percent.
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