
Higher Education Marketing: Strategies and Trends to Know
Updating your college or university marketing plan? Here are strategies and trends you should know.

Why and How to Show Students the ROI of Education
Students are basing their college decisions on course catalogs and they’re prioritizing ROI according to a recent study....

9 Registration Functions Your Higher Ed SIS Can’t Do
Colleges and universities that use Excel or SIS to build student schedules fail to deliver the registration experience...

The Top Text Messaging Dos & Don'ts for Higher Education
What colleges and universities should and should not do when sending one-to-one SMS text messages to engage their current...

4 Ways to Drive Student and Alumni Engagement During March Madness
How Athletics, Alumni & other departments can foster engagement with students, alumni and prospective learners during...

8 Top Tips on Co-curricular Assessment Within Student Affairs
Assessment expert Joseph D. Levy shares advice with student affairs professionals on how to design an assessment project...

How to Re-Enroll More Stopped-Out Students with Limited Staff
The right text messaging campaign can connect your stopped-out students with the resources they need to re-enroll and...

3 Ways You Can Use SMS Text Messaging to Enroll & Support Adult Learners
Text messaging can boost your institution's revenue by expanding access to prospective & current students within your...

Top Ten Higher Ed Course Catalogs of 2022
Take a look at these ten higher education course catalogs to find out what makes them work as a marketing tool and stand...