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Higher Education Marketing: Strategies and Trends to Know

Updating your college or university marketing plan? Here are strategies and trends you should know.

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Why and How to Show Students the ROI of Education

Students are basing their college decisions on course catalogs and they’re prioritizing ROI according to a recent study....

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9 Registration Functions Your Higher Ed SIS Can’t Do

Colleges and universities that use Excel or SIS to build student schedules fail to deliver the registration experience...

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The Top Text Messaging Dos & Don'ts for Higher Education

What colleges and universities should and should not do when sending one-to-one SMS text messages to engage their current...

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4 Ways to Drive Student and Alumni Engagement During March Madness

How Athletics, Alumni & other departments can foster engagement with students, alumni and prospective learners during...

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8 Top Tips on Co-curricular Assessment Within Student Affairs

Assessment expert Joseph D. Levy shares advice with student affairs professionals on how to design an assessment project...

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How to Re-Enroll More Stopped-Out Students with Limited Staff

The right text messaging campaign can connect your stopped-out students with the resources they need to re-enroll and...

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3 Ways You Can Use SMS Text Messaging to Enroll & Support Adult Learners

Text messaging can boost your institution's revenue by expanding access to prospective & current students within your...

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Top Ten Higher Ed Course Catalogs of 2022

Take a look at these ten higher education course catalogs to find out what makes them work as a marketing tool and stand...

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