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The Best College and University Digital Marketing Campaigns

Are you ready to create a top-notch higher ed digital marketing campaign for your school? Borrow ideas from these award-winning...

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Graphic with the phrase Social Media Marketing Guide for Colleges and Universities.
Social Media Marketing for Colleges and Universities: 8 Tips

Social media marketing is crucial for colleges and universities’ prospective student outreach strategy. Learn how to...

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infographic: the dos and don't of higher education texting messaging
The Top Text Messaging Dos & Don'ts for Higher Education

What colleges and universities should and should not do when sending one-to-one SMS text messages to engage their current...

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4 Ways to Drive Student and Alumni Engagement During March Madness

How Athletics, Alumni & other departments can foster engagement with students, alumni and prospective learners during...

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75 Welcome Week Program Ideas Your Students Will Love
75 Welcome Week Program Ideas Your Students Will Love

Kick off the semester with 75 creative Welcome Week ideas for college campuses. Boost student engagement, build community,...

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closeup of a person's hand in front of a laptop keyboard as they write on a paper that has the word 'assessment' in the middle
8 Top Tips on Co-curricular Assessment Within Student Affairs

Assessment expert Joseph D. Levy shares advice with student affairs professionals on how to design an assessment project...

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